How to choose the right pixel pitch for a LED screen

Choosing a LED screen is not a trivial matter. With this choice, it is not only the success or failure of your outdoor advertising that is at stake, but also the reputation of the company and, ultimately, everything related to branding or brand image. To avoid these aspects being compromised, it is essential to ask yourself the following questions: how to choose the right pixel pitch for a LED screen correctly? What should be taken into account to choose the type of LED screen that responds to our needs?

So that you always succeed in the purchase of your LED screen or digital LED signs, today we would like to give you some expert advice that you should have in mind. Pay attention!

What are pixels and how are they measured?

To choose an optimal LED screen resolution, you must remember that the more points this LED monitor has, the higher the quality of the image will be. Of course: the higher the number of pixels, the more expensive the screen will be. Therefore, to find the ideal balance between a good visibility and a competitive price at the time of buying your LED screen, we must be very clear about the following aspects:

  • Location of the monitor – whether it is an outdoor or indoor LED screen – to determine the protection it must have (anti-vandalism, anti-rain, etc.)
  • Height of the LED screen and if you will be able to access from behind
  • Minimum viewing distance

With these three variables, you can choose the LED diplays or luminous signs that best suit your business. For example, if the monitor has a viewing distance of more than 20 m, it does not make sense to acquire a high-resolution LED screen, since the recipients of the digital advertising you broadcast will not be able to appreciate this quality. Instead, we should invest more in the viewing quality of the LED screen according to its location if, for example, we are interested in the screen being viewed at a distance of 3 m.

At this point, it is worth remembering that some users and LED screen retailers mistakenly believe that, to visualize them well, the only thing to take into account is the distance to which the LED monitor is going to be viewed. Therefore, they calculate the pixel pitch only taking the distance into account, forgetting about the size of the monitor. Avoid falling into the trap!

A rule of thumb when choosing the pixel pitch of a LED screen is to calculate the number of total pixels that the screen we want to acquire has, an amount that should never be less than 30,000 pixels.

How to calculate the total number of pixels of a LED screen?

The procedure is very simple: for example, if we want a 3 x 1 m screen, we will convert the size to square meters, multiplying the base by the height. In this case, we would have a 3m2 LED screen. Next, we would have to look for a pixel pitch that, multiplying the number of pixels per m2, would give us an equal value or above the 30,000 pixels mentioned above.

For example, we multiply the surface by 10 mm pixel (equivalent to 10,000 pixels / m2, according to this table to calculate the pixel pitch of a LED screen). Therefore, 3 m2 x 10,000 pixels / m2 = 30,000, so we would reach the minimum number of pixels recommended for the reproduction of images and videos.

Still have doubts about how to choose the pixel pitch for a LED screen? If so, you can contact Visual Led without obligation, by phone, email or by filling out our form. A team of experts that have been working since 2003 and with presence in more than thirty countries will guide you so that the purchase of your LED screen is a success. You can also use our LED screen price calculator to get an approximate budget instantly.

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